Project Report

Affirm Press


The Brief: Affirm Press is a Melbourne-based independent publisher focused on publishing great Australian stories, big ideas, and the most compelling local and international authors. Affirm Press approached  Zilla & Brook to manage the publicity campaign for Western Bulldogs captain Marcus Bontempelli’s second children's book, Little Bont’s Brave Play. Written with Fiona Harris and illustrated by Megan Higgins, the book tells a lighthearted story about courage, family and of course, a little bit of footy. 

The Results: Zilla & Brook secured Marcus interviews on ABC News Breakfast, Channel 7’s Sunrise, 3AW, ABC Radio National, ABC Melbourne Mornings with Raf Epstein, KIIS FM’s Jase & Lauren Show, SEN Breakfast, Triple M’s Marty Sheargold Show, and Australia’s leading parenting and lifestyle site, Kidspot, during three days of press.


c/o Worksmith
450 Smith Street
Collingwood, 3066

Photo Credits